Class / Page Layout
Objective / Rebrand and design a poster for an existing music festival (EDC)
Solution / Electric Daisy Carnival (EDC) is characterized by bright colors, neon lights and pulsing electronic music. This rebranding of the EDC Mexico festival is centered around the Mexican culture, using skulls and flowers as symbols, and a strobe-like pattern flashes behind the featured skull. A playful lineup schedule reminiscent of an Aztec calendar adorns the back side of the poster.